Why Is Dyson Vacuum So Expensive? Here Is The Answer You Are Looking For

Some people think the company wants to focus on wealthy customers. Meanwhile, others agree that the brand intends to make its products stand out as high-quality options with that pricing strategy. There are people who believe that the company has a special way of manufacturing these vacuums, which drives up the cost.

Let's find out why Dyson vacuum is so expensive in this post. Since Dyson is indeed producing excellent vacuum cleaners, we should also investigate whether that quality justifies the premium pricing compared to other competitors.

Numerous consumers are aware that Dyson vacuums are more costly than those of other brands

Here is the summary of what we will discover throughout this post:

• 5 reasons why Dyson vacuums are expensive
• Tips and tricks in choosing the best Dyson vacuum for your home
• Top Dyson vacuums recommended by professionals

Let's get started!

5 Reasons Why Dyson Vacuums Are Expensive

You might wonder what makes these vacuums cost so much more than regular brands. The truth is, several factors work together to create this higher price point.

1. Using Premium Materials

Take Sarah, a busy mom from Seattle. She bought her first Dyson V11 three years ago for $599 – nearly double what she'd typically spend on a vacuum. Her previous vacuums lasted barely two years before breaking down. Today, she swears her Dyson investment was worth every penny.

"I was skeptical about spending that much," Sarah recalls. "But when my third vacuum died in five years, I decided to try Dyson. Three years later, it still works like the day I bought it. My kids spill everything, and this thing handles it all."

James Dyson invented the Dyson vacuum because he was frustrated with the quality of other vacuums at that time. He didn't like constantly replacing vacuum parts, so he thought of inventing a vacuum line that would be more resilient.

That's why Dyson manufactures its vacuums exclusively with premium materials that can withstand temperatures up to 284 degrees Fahrenheit, which equals 140 degrees Celsius. This prevents vacuum components from melting or being damaged.

Moreover, each part of the vacuum must go through a process called "Finite Element Analysis" (a computer simulation that tests how materials perform under stress) to determine what kind of material best fits the job. From quality to weight, each component of a Dyson vacuum is efficient and resilient, which increases the product's lifespan.

The best materials were chosen for each Dyson vacuum component after extensive investigation

So, Dyson vacuums typically last around 10 years, which is much longer than other vacuum cleaners. With that longevity, these premium cleaning appliances can't be cheap. But for a device that you won't need to replace for 10 years, think of all the maintenance fees you can save.

2. Implementation of Advanced Technologies

Did you know that Dyson was the first brand to produce bagless vacuum cleaners?

Ever since this groundbreaking technology, Dyson's tech team continuously develops features that make cleaning an effortless task for customers. For example, they have succeeded in creating vacuum cleaners that maintain 100% suction power, which no competitor can match.

Dyson also invented dual cyclone technology and the signature ball design of upright vacuum models. These technologies have created a huge impact on cleaning efficiency nowadays.

Other companies may quickly adapt to these innovations and try developing their own features based on them, but Dyson consistently leads in creating new breakthroughs for the cleaning industry.

It's not surprising that part of the high cost of these home appliances goes toward rewarding the research team. Without them, Dyson would never have had such a strong foundation for their products to develop faster than other competitors.

3. Substantial Investment in Research and Development

Creating breakthrough technologies starts with research. Dyson invests heavily in this phase, gathering comprehensive data that drives their entire development process. The process not only consumes time and effort but also requires substantial funding.

But the Dyson company doesn't hesitate to invest in this activity. They understand better than anyone that customer satisfaction is paramount to creating a successful product. By making products that truly benefit customers, they secure long-term income through loyal customers afterward.

That's why Dyson ranks among top R&D investors globally. This investment adds to the cost of a Dyson vacuum. But every customer who has tried their products agrees that the money was well spent.

4. Product Testing

Manufacturing any product requires testing, and Dyson takes this process seriously. Not only does their team strive to create excellent vacuums, but they also put them through rigorous conditions to ensure the product performs well in any situation.

Here are some major product tests that Dyson vacuums must pass before reaching the market:

• Drop tests
• Lifetime usage tests
• Slam tests
• Tipping tests

Beyond that, Dyson also develops specialized tests for new technology. There's a test called the "POLAR test" which determines the quality of their air purifiers. The final part involves running the product through comprehensive performance tests.

They also research common issues that can occur during usage to prepare customers in every way possible. For example, when Dyson Vacuum Won't Turn On, you can find several troubleshooting methods in the manual or on their website.

You can understand how confident the company is about its products since it will discard an entire batch if one machine fails the test.

5. Investing in Brand Expansion

This final reason for the question: "Why is Dyson vacuum so expensive?" wasn't a factor years ago. But since the rapid development of the company, it has affected the pricing of these high-end cleaning appliances somewhat.

Dyson started with cleaning products, mainly vacuum cleaners. They have passionately pursued this specialty for years and continue to do so. But recently, they have also developed more products outside this zone, like:

• Desk and floor lamps
• Air purifiers
• Hair stylers, dryers, and straighteners
• Air-purifying headphones

In recent years, Dyson has introduced more gadgets than only vacuum cleaners

With the intention to improve our lives with more helpful products, Dyson continues investing more in expanding their product categories recently. There has been positive feedback about the new products, especially the hair styling tools and air purifiers. So the vacuum cleaner pricing reflects this broader investment strategy until they reach a stable point.

This has resulted in their main product—vacuum cleaners—becoming more costly. But we can hope for a future with smart Dyson devices that improve our lives beyond just the cleaning category.

Tips and Tricks for Choosing the Best Dyson Vacuum for Your Home

If you're interested in Dyson vacuums after reading why their products cost more than other brands, then knowing some tips and tricks for choosing the best Dyson vacuum for your home would be helpful if you decide to get one.

Know What You Need to Deal With

The first thing you need to do before buying a Dyson vacuum is assess your home. What is the main floor type? Hardwood floor, carpeted floor, or tiled floor? Do you have pets in the household? Is your house big or small? Are there many outlets around the house?

These questions will help you determine the requirements you need to look for in a premium vacuum cleaner.

Decide the Main Cleaning Purpose

Dyson is already famous for its powerful cleaning ability, so any model can effortlessly handle basic cleaning demands. But the company also provides various tools for specialized cleaning purposes. This is where you can take advantage of their technologies.

For example, if you need to deal with pet hair, it's best to browse the pet vacuum section. For those who want versatile tools, you should look for models that come with various attachments. If your house is packed with furniture making it hard to maneuver, then the models with signature ball technology are highly recommended.

Dyson has released more sophisticated attachments to improve cleaning efficiency

Do Your Research Beforehand

Since Dyson vacuums cost more than other models, you should have everything ready and choose the vacuum you want, then wait for a sale period to get it at the best price.

Black Friday is indeed the biggest sale of the year. But you can also check for promotional codes from e-commerce platforms. Dyson typically has other sale periods throughout the year as well.

Top Dyson Vacuums Recommended by Professionals

If you already have a main cleaning purpose and want to quickly choose a Dyson vacuum, you can check out this list of top Dyson vacuums recommended by professionals instead of going through their product catalog:

• Best Overall – Dyson V11 Torque Drive
• Best for Hardwoods – Dyson Omni-Glide
• Best Cordless – Dyson V10 Animal
• Best Upright – Dyson Ball Multi Floor 2
• Best for Big Homes – Dyson V11 Outsize
• Best for Pets – Dyson Ball Animal 2
• Best Value – Dyson V8 Animal
• Best Budget – Dyson V7 Motorhead
• Best High-End – Dyson V15 Detect

Should You Buy a Dyson Vacuum Despite the High Price

We hope that this post has not only answered the question: "Why is Dyson vacuum so expensive?" but also helped you determine: "Is this vacuum investment worth it?"

After all, vacuum cleaners are invented to assist us in cleaning. So make sure you choose a product that fulfills this demand excellently, even if the price isn't budget-friendly. That's when you know your money was well spent.